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How to choose widgets to use

The Watchers platform offers a wide range of engagement widgets that serve different audiences and goals, and can be combined to meet specific needs.

When should you start to use widgets and in which order?

The first week after the launch

  • Badges since the launch can at once start to work for your users' engagement

    The benefit of badges is that once set up, they work for you. You can adjust triggers and other settings later, but active users receive awards immediately.

    We provide three types of badges. You can read about the differences in the documentation. All motivate and enable building a gamification system linking badges with avatar sets, sticker packs, and giveaways.

    To the Badges documentation

  • Fan clubs since the launch help users to make the chat environment their own space by showcasing their preferences

    Fan clubs don't directly boost metrics, but they increase loyalty. Users prefer digital places where they can show their preferences. We constantly observe strong user interest—most users on platforms with fan clubs choose and display a club.

    To the Fan clubs documentation

During the first month after the launch

  • Polls

    When your audience is gathered in chats, it is the perfect time to engage them or get their feedback on any queries. Various polls can be the best solution. You can post them one by one, send the scope via API, or schedule and duplicate them manually. This provides constant entertainment for your users.

    To the Polls documentation

  • Giveaways

    If you need to boost your audience, grow their interest immediately, or encourage them to return, giveaways work well. Giveaways can be linked with badges for better gamification or started for users who began using the chat some time ago. This shows new users why they should return more. You can connect a giveaway with your CRM system to provide valuable prizes or simplify the process by connecting with winners directly. Giveaways use a randomiser, so even the platform cannot influence the results.

    To the Giveaways documentation

After the first month since the launch

  • Marketing offers

    When your users start to see the chat environment as their own space, you can promote other products, services, sales, or anything in their space through our widgets. Use them consistently. Avoid flooding with ads, build cohorts, and use various templates with funny sublines to engage the audience more easily.

    To the documentation about various marketing offers

How to choose the most relevant widget to use?

Use the table below to explore the available widgets, understand their purpose, and evaluate the complexity of configuring each one. Detailed recommendations and implementation guidance are provided in the following sections of the documentation.

Available engagement widgets

Widget Subtype Purpose How it works What will you get by using them Configuration Complexity When to start
Badges Standalone Encourage activity Badge is assigned directly or after a trigger. Cannot be updated. Motivation + gamification Medium Since the launch
Badges Collection Encourage activity and build habits Each new badge replaces the previous one as users progress. Progressive achievements + gamification Medium Since the launch
Badges Progressive series Encourage activity and build habits Users unlock badges sequentially. Each new badge represents the next achievement level. Long-term engagement + gamification Medium Since the launch
Polls Simple poll Collect feedback Users select one option. Quick surveys Easy First month
Polls Custom answer Collect feedback Users provide their own answer. Open-ended feedback Easy First month
Polls Scale Collect feedback Users rate on a scale. Satisfaction scoring Easy First month
Polls Quiz Increase engagement Users answer questions with correct and incorrect options. Knowledge checks Easy First month
Polls One-question poll Collect feedback Single-question survey. Fast interactions Easy First month
Polls Multi-question poll Collect feedback Multi-step survey with multiple questions. Detailed feedback Easy First month
Marketing Offers Pop-up Drive conversions Personalised promotional popup. Immediate action Easy After the first month
Marketing Offers In-feed Drive conversions Promotional message displayed in the chat feed. Ongoing campaigns Easy After the first month
Marketing Offers Fixed banner Drive conversions Persistent promotional banner below the chat input. High-visibility promotions Easy After the first month
Giveaways — Boost engagement Prize draw among participants. Short-term engagement spikes Medium First month
Fan Clubs — Increase loyalty and retention Users can join or showcase support for their favourite club or community. Building emotional engagement and community identity Easy After the first month





Updated 2 months ago